you will work as a social marketing analyst in a consulting company to uncover the impacts of online advertising and communication with customers.

Case Study A: you will work as a social marketing analyst in a consulting company to uncover the impacts of online advertising and communication with customers. The aim of the study is to educate the marketing teams of their clients (in diverse industries) to market their products and/or services on social media to maximise customers’ involvement (positive interest and sharing). The company is interested in finding out the relationship between the keywords, shares, sentiments and whether there is a relationship in different topic categories such as entertainment, technology, business, etc. that are of interest to different clients in various industries. 2. Case Study B: you will be a data scientist working for a hotel review firm to develop a sentiment analytics engine for Twitter, which is used to predict consumers’ review sentiments. The aim is to develop both dictionary-based and machine learning-based sentiment analytics scripts using a number of R libraries and SAS Sentiment Analysis Studio (covered in the workshop activities on Week 3 and Week 4). You are required to use the developed engine to predict hotel reviewers’ sentiments and benchmark various algorithms and analytics tools.

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set up and solve a case-study example of the light-intensity distribution in a photochemical reactor.

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Write a critique on this technique of secondary-emission measurement.

Secondary-emission measurement: a case-study problem. An indirect way of measuring of secondary emission from ponds or large bodies of water used in waste treatment is to measure the concentration and….

set up a mass transfer model and evaluate the variation of the local mass transfer coefficient at various locations in the plate.

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